Let’s talk team tickety boo!
It’s been a little tricky deciding how best to tell you about the awesome people that make up team tickety boo. Does a page on our website really cut it? Do you honestly want to know how we take our tea, or to read a couple of lines that list our hobbies? ;) Nope. Didn’t think so, so we’re trying something a bit different and it’s this: every month, one of us will chat to another team mate so you can get to know a bit more about us properly, and... drum roll... here’s the first ever interview!
Grab a cuppa, sit back and read what happened when our Senior Copywriter, Jo, chatted to ace Designer, James. There’s even stuff in here that we didn’t already know!
1. James, can you share a bit about your background & why you love tickety boo?
Go on then! I'd been working as a graphic designer since leaving university in 2012 and I’ve got a huge passion for digital design, branding and typography. I’d worked freelance and in-house for a number of years while searching for a vibrant creative studio to work for, but being based in South Wales, there were fairly limited opportunities.
Last year, after a ton of ‘nearly-there interviews’ and ‘pipped-at-the-post experiences’, I was lucky enough to be put in touch with tickety boo creative for freelance work. This very soon turned into a full-time gig and, besides being awesome, it allows me to work for a design studio without any geographical restrictions. I get to work wherever I like - and I love it. Other than the freedom, I love the way we work together and how the team feels strong and connected, even though we have many miles (and even time zones) between us. Never had a job like it!
2. What's been your favourite recent campaign to work on and why?
We were tasked to brand and create an identity for a new online shopping platform for Winn-Dixie, helping them showcase the benefits of their Delivery and Pickup services. We needed to make this new customer service stand out, whilst fitting in seamlessly with the current branding. Being a digital and branding nerd, this was a dream project to work on as there was a breadth of platforms and deliverables to design. From creating icons and lockups, to working up responsive landing pages and external graphics, it was a fun challenge bringing it all together.
3. Can you tell us about a campaign that's really challenged you and what made it so memorable?
I think working through Southeastern Grocers intranet portal redesign was a big one for me. What challenged me was the scale of the project and the extra considerations that go along with designing something of that size, for a mixture of user types. It was important that the colleague-facing intranet was user-friendly, communicated information clearly and was something people wanted to connect with.
If you ask anyone who's used an internal intranet, they'll often say the same thing – they're drab, lifeless and confusing – so it was a great feeling knowing that with some creative thinking and sound UX principles, we were able to completely transform it. The feedback from the client was amazing, so it was rewarding to know we improved an area of their business which in most cases is overlooked.
4. If you could chat to any designer, artist or creative over a beer or a coffee, who would it be and why?
Where to start! He's probably on the top of most designers’ lists, but Stefan Sagmeister is a bit of a hero. He's just such a fascinating bloke with a very unique outlook on life and the design world. I'd love to pick his brain and try to understand how and why he's done the things he's done.
If he was busy, then I'd take Mr Bingo for a beer. Previously an illustrator, he now dubs himself as 'some sort of artist'. He's got a killer sense of humour, which shows in his work (check out his 'Hate Mail'), so one beer would probably turn into about seventeen and some kind of adventure.
5. When you're not tickety boo-ing, what makes you tick? :)
When I'm not working for tickety boo, I'm usually doing some extra-curricular design work for friends, continuing my journey into the realm of craft beer, playing darts or eating! I'm a bit of a foodie (not in the cooking sense though) but I love a good street food pop-up when the season rolls around. Also, I guess you could say I'm a bit of a nerd, as I'm a big video game and movie fan. Nights in get me just as excited as nights out these days! Another big passion of mine is cars and motor sports. I have a tremendous affinity for classic Volkswagens and BMWs and can't wait for the day I can buy the dream…a 1970's BMW 2002tii. I mean just look at it!
Well, this ‘car crush’ is something we didn’t know about... and we definitely want to go on a night out with James and Mr Bingo. Bring it on!